When you first start blogging it’s fun, you’ve a million ideas floating around in your head and it seems to just come naturally to you.
But over time you can lose that momentum and you might even find yourself dreading having to write another blog post.
That’s where I found myself recently… putting off drafting my next blog post, because I had no real idea where I was headed.
A big business fail right there.
So what did I do about it? I grabbed myself a very big cup of tea and mapped out my blogging plan for the rest of the year. What I was going to write about and when. It took me an entire day, but now I know exactly what I’m writing about for the rest of the year.
I don’t want you to repeat my mistake, which is why if you aren’t using a blogging editorial calendar as a strategic tool for your business, I’ve taken my plan and created a simple blog planner workbook for you.
Here’s a quick overview of what’s inside the workbook:
List out all the idea’s that are buzzing around inside your head. List anything that makes you say, ‘I’d love to write about that…’ and categories each for easy reference.
YEARLY BLOG CALENDAR
Take each of your idea’s and assign them to a month, making sure that you:
- Spread out your categories to keep your content fresh
- Include seasonal topics + posts
- Give yourself enough time for product launch promotion
MONTHLY BLOG PLANNER
The monthly planner gives you a snapshot of what you’re going to write in the month. It allows you to move stuff around to make sure you’re keeping content fresh, covering topics at the right time of the month and starting to think about and link your content into your social media strategy for the same month.
WEEKLY BLOG PLANNER
This expands on the monthly planner as you take each idea for the month and expand on it. Add a headline, summary or description so that when it comes time to draft the post, you know what you’re writing about, which saves you time. And a check to make sure you’ve shared your work on social media.
BLOG SERIES PLANNER
A simple page to get a series you’d like to write about mapped out. It gives you an overview of the purpose of the series, headlines, draft dates and how you’re going to promote it.
DRAFT A BLOG POST
One of the most important pages, drafting out a single blog post. It has everything you need to draft up a blog post and makes sure you tick off everything you need to do pre + post publishing the post.
2 PAGE BLOG CHECKLIST
From daily tasks, to weekly tasks, to monthly tasks. Make sure you’re keeping on top of your blog, tracking it’s progress and moving in the right direction to achieve your business goals.
Let’s get your blog organised.
Tell me in the comments below, what has helped you to be more organised with your blog?